Branding Guideline Overview
The Skilljar brand is our promise to customers. Skilljar's brand strategy is to manage our promise consistently, in order to increase customer brand loyalty. Ultimately, these desired outcomes enhance the value of Skilljar products and services, thus bringing about enduring profitable growth for Skilljar globally.
Skilljar, as a premier global company, will establish "one brand for one world." These guidelines exist to build a consistent and compelling online experience and provide a key component toward again making Skilljar a global power brand.
Logo Set
Logo Guidelines Overview- Used as the central element in the Skilljar Visual Identity.
- Used accross a range of communications such as Internent, Print, Electronic, and other marketing aspects.
- May not be used as a linking mechanism to websites other than Skilljar branded websites.
- Clear Space - the Skilljar logo requires specific clear space for all logo assets. Refer to the Logo Set guidelines page for further information.
Color Guide
Color Used Overview- White: #F7F7F7
- Gray: #EBEBEB
- Orange: #FEA72E
- Orange Overlay: #E4962A
- Light Blue: #00A1E0
- Light Blue Overlay: #008CC3
- Dark Blue: #212831
- Dark Blue Overlay: #101317
Skilljar Fonts
Font Guide Overview- Web - Title Font: Open Sans Bold
- Web - Content Font: Open Sans
- Print - Title Font: Open Sans Bold
- Print - Content Font: Open Sans
One Sheet
About SkilljarSkilljar is the leading customer training platform for companies to accelerate product adoption and increase customer retention. Our award-winning solution empowers companies to deliver beautiful customer training experiences backed by data. Skilljar includes a best-in-class student experience, payments engine, social certifications, advanced analytics, and integrations with Salesforce and Marketo. Our enterprise-grade platform provides all the essential tools for Customer Training and Enablement teams to successfully onboard, engage and retain customers.